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Cookies used on the site are categorized and below you can read about each category and allow or deny some or all of them. When categories than have been previously allowed are disabled, all cookies assigned to that category will be removed from your browser. Additionally you can see a list of cookies assigned to each category and detailed information in the cookie declaration.
Necessary cookies
Some cookies are required to provide core functionality. The website won't function properly without these cookies and they are enabled by default and cannot be disabled.
Name | Hostname | Vendor | Expiry |
---|---|---|---|
cookiehub | .bigfork.co.uk | CookieHub | 365 days |
Used by CookieHub to store information about whether visitors have given or declined the use of cookie categories used on the site. | |||
PHPSESSID | www.bigfork.co.uk | Session | |
Cookie generated by applications based on the PHP language. This is a general purpose identifier used to maintain user session variables. It is normally a random generated number, how it is used can be specific to the site, but a good example is maintaining a logged-in status for a user between pages. | |||
__cf_bm | .vimeo.com | Cloudflare, Inc. | 1 hour |
The __cf_bm cookie supports Cloudflare Bot Management by managing incoming traffic that matches criteria associated with bots. The cookie does not collect any personal data, and any information collected is subject to one-way encryption. | |||
_cfuvid | .vimeo.com | Session | |
Used by Cloudflare WAF to distinguish individual users who share the same IP address and apply rate limits |
Preferences
Preference cookies enables the web site to remember information to customize how the web site looks or behaves for each user. This may include storing selected currency, region, language or color theme.
Name | Hostname | Vendor | Expiry |
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lidc | .linkedin.com | LinkedIn Ireland Unlimited Company | 1 day |
Used by LinkedIn for routing. | |||
li_gc | .linkedin.com | LinkedIn Ireland Unlimited Company | 180 days |
Used by LinkedIn to store consent of guests regarding the use of cookies for non-essential purposes | |||
vuid | .vimeo.com | 400 days | |
These cookies are used by the Vimeo video player on websites. |
Analytical cookies
Analytical cookies help us improve our website by collecting and reporting information on its usage.
Name | Hostname | Vendor | Expiry |
---|---|---|---|
_ga_ | .bigfork.co.uk | 400 days | |
Contains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions. | |||
_ga | .bigfork.co.uk | 400 days | |
Contains a unique identifier used by Google Analytics to determine that two distinct hits belong to the same user across browsing sessions. | |||
bcookie | .linkedin.com | LinkedIn Ireland Unlimited Company | 365 days |
This is a Microsoft MSN 1st party cookie for sharing the content of the website via social media. | |||
CLID | www.clarity.ms | Microsoft | 365 days |
Identifies the first-time Clarity saw this user on any site using Clarity. | |||
_clck | .bigfork.co.uk | Microsoft | 365 days |
Persists the Clarity User ID and preferences, unique to that site, on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. | |||
MUID | .bing.com | Microsoft | 390 days |
Microsoft User Identifier tracking cookie used by Bing Ads. It can be set by embedded microsoft scripts. Widely believed to sync across many different Microsoft domains, allowing user tracking. | |||
MR | .c.bing.com | Microsoft | 7 days |
Used by Microsoft Clarity to indicate whether to refresh MUID. | |||
SM | .c.clarity.ms | Microsoft | Session |
This cookie is installed by Clarity. The cookie is used to store non-personally identifiable information. The cookie is used in synchronizing the MUID (Microsoft unique user ID) across Microsoft domains. | |||
MUID | .clarity.ms | Microsoft | 390 days |
Microsoft User Identifier tracking cookie used by Bing Ads. It can be set by embedded microsoft scripts. Widely believed to sync across many different Microsoft domains, allowing user tracking. | |||
MR | .c.clarity.ms | Microsoft | 7 days |
Used by Microsoft Clarity to indicate whether to refresh MUID. | |||
_clsk | .bigfork.co.uk | Microsoft | 1 day |
Connects multiple page views by a user into a single Clarity session recording. |
Marketing cookies
Marketing cookies are used to track visitors across websites to allow publishers to display relevant and engaging advertisements. By enabling marketing cookies, you grant permission for personalized advertising across various platforms.
Name | Hostname | Vendor | Expiry |
---|---|---|---|
_fbp | .bigfork.co.uk | Meta Platforms | 90 days |
Facebook Pixel advertising first-party cookie. Used by Facebook to track visits across websites to deliver a series of advertisement products such as real time bidding from third party advertisers. | |||
SRM_B | .c.bing.com | Microsoft | 390 days |
This cookie is installed by Microsoft Bing. Identifies unique web browsers visiting Microsoft sites. | |||
ANONCHK | .c.clarity.ms | Microsoft | 1 hour |
Used to store session ID for a users session to ensure that clicks from adverts on the Bing search engine are verified for reporting purposes and for personalisation | |||
AnalyticsSyncHistory | .linkedin.com | LinkedIn Ireland Unlimited Company | 30 days |
Used by LinkedIn to store information about the time a sync with the lms_analytics cookie took place for users in the Designated Countries | |||
UserMatchHistory | .linkedin.com | LinkedIn Ireland Unlimited Company | 30 days |
Contains a unique identifier used by LinkedIn to determine that two distinct hits belong to the same user across browsing sessions. | |||
bscookie | .www.linkedin.com | LinkedIn Ireland Unlimited Company | 365 days |
Used by the social networking service, LinkedIn, for tracking the use of embedded services. |
Amy Culham
Digital Marketing Manager
18/10/2024
You’ve just set your new website live and your digital doors are wide open for business, so now you can sit back, relax, and let it do all the work, right? Wrong – a website is a bit like a shiny new car, you drive it off the forecourt in perfect condition and you're ready to hit the road. But remember - it needs regular check-ups and professional servicing to stay that way and keep it running smoothly.
The same applies to your website. Just like our trusty vehicles, websites need regular maintenance and support to continue performing at their best. So, buckle up, and let’s take a look at why your B2B website would benefit from ongoing external support.
Websites are ever-evolving digital platforms that require frequent updates and improvements to stay relevant and efficient. Whether it's the rise of a new customer trend, the latest SEO best practices, or emerging technological advancements, there are plenty of factors that require your website to adapt and evolve. Just because your website was ground-breaking at its launch doesn't guarantee it will remain so indefinitely. Regular updates and support will mean that your website continues to serve your B2B clients effectively, adapting to changing technologies and user demands.
Neglecting website support makes your site vulnerable to bugs, security issues, and outdated content. Regular maintenance that includes updating plugins and software, is key to maintaining a secure and bug-free site. Hackers constantly seek out vulnerabilities in websites to exploit for their benefit. Without appropriate support and security measures, your site becomes susceptible to data breaches, defacement, and other potential damage, which could be extremely costly to repair.
If your team lacks web development and design expertise or is overwhelmed with other tasks, you may need external support to ensure the successful day-to-day functioning of your website. Outsourcing website support gives you access to a wealth of knowledge and industry experience that you may not have in house.
Your website's performance may decline over time due to outdated software or codes leading to a poor user experience, driving potential clients away. This can also have a knock-on effect on your search rankings; search engines prioritise websites that deliver fresh, valuable content and a smooth user experience. Regular updates and support help identify and resolve performance issues, keeping your site fast, functional, and up to date with the latest technology trends.
Backing up your website is essential in the event of server glitches or other unanticipated issues that could result in data loss. Regular support ensures that you have comprehensive, up-to-date backups, giving you peace of mind that your website is protected.
Website support not only fixes existing issues, but it also tracks and identifies areas for improvement. Monitoring metrics like website speed and broken links helps keep your site functioning smoothly.
Many external support services can produce and update your website with new content, maintaining your sites relevancy and engagement. A continuous flow of valuable content shows clients that your business is active and that you're a reliable source of essential industry information.
As part of your initial B2B website design process you should have established clear goals and objectives for your website. Support services can help you stay focussed on achieving these goals by implementing Google Analytics 4 (GA4) or other website analytics platforms to provide vital data on your site's performance. They help to identify what's working well and where improvements can be made.
So, should you find yourself needing to give your website additional assistance, don't hesitate to seek out an external B2B website design agency for support. Partnering with a support team can really make a world of difference; with consistent maintenance, security updates, content management, and expert advice, you can maintain your competitive edge, meet the needs of your clients, and ultimately drive success for your business.
This article was updated on , filed under website development.
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